ZETA GmbH · Zurich · Switzerland
From Switzerlandto the world.
ZETA combines international trade, import and export, consulting and business development. We create flexible solutions for the Swiss and international markets – and turn ideas into real business.
- Founded
- July 2023
- Location
- Zurich
- Active in
- Switzerland & internationally
ZETA stands for entrepreneurship, versatility, personal cooperation and long-term development.
Services
What we do.
Since its foundation, ZETA has brought together a range of business areas. Four fields sit at the centre.
- 01

International trade
We bring products and markets together – from sourcing and order handling through to delivery, in Switzerland and internationally.
- Sourcing and supplier search
- Order handling and logistics
- Distribution through our own brands
- 02

Import & export
We move goods across borders: imports into Switzerland and exports to international markets, with customs, transport and documentation in view.
- Imports into Switzerland
- Exports to international markets
- Coordination of customs and transport
- 03

Consulting
We advise companies on strategic planning and organisational development – pragmatically, and drawing on our own entrepreneurial experience.
- Strategic planning
- Organisational development
- Entering the Swiss market
- 04

Business development
We are open to new projects and business models – and develop them together with partners all the way to implementation.
- New business models
- Partnerships and investments
- Project implementation
Our development
Three milestones.
2023
ZETA GmbH is founded
In July 2023, ZETA is founded in Switzerland. Its first headquarters is in Wallisellen.
2023–2026
Building and growing
ZETA develops a range of business areas and builds business relationships in Switzerland and internationally.
2026
Office in Zurich
ZETA operates in Zurich and continues its work from here – in Switzerland and internationally.
Brands
Two brands, one house.

Location
At home in Zurich.
ZETA operates from Zurich – centrally located, connected to the whole of Switzerland and to partners abroad.
Vision
Turning ideas into business.
Our aim is to turn ideas into concrete business opportunities, develop new projects and build long-term partnerships founded on trust.
Entrepreneurship
We see opportunities and act on them.
Versatility
Trade, consulting and our own brands under one roof.
Personal cooperation
Short lines of communication, direct contacts.
Long-term development
Partnerships that last beyond a single project.
Questions
In brief.
What does ZETA GmbH do?
ZETA is active in international trade, import and export, consulting (strategic planning, organisational development) and business development. The brands Feuertube Swiss and Ethera Coffee belong to ZETA.
Where is ZETA based?
ZETA is based in Zurich, where it has its office. After its foundation, the first headquarters was in Wallisellen. The registered office is currently in Wald ZH; the address is listed in the legal notice.
When was ZETA founded?
ZETA GmbH was founded in July 2023 and is entered in the Commercial Register of the Canton of Zurich (UID CHE-206.572.454).
How does ZETA support imports into Switzerland?
We clarify the goods, origin and delivery terms with you, obtain the necessary documents from the supplier and coordinate transport and customs clearance with forwarders and customs agents. That way you know before delivery which charges – such as import VAT – will apply.
And exports from Switzerland?
We help prepare documents such as the commercial invoice, proof of origin and export declaration, align transport and Incoterms, and check with forwarders what the destination country requires. The electronic export assessment also serves as proof for the VAT exemption.
Which countries and products does ZETA work with?
ZETA is active in Switzerland and internationally. Which countries and goods are suitable is decided project by project – what matters are your requirements, reliable suppliers and clean processing.
How does a consulting engagement work?
It starts with a conversation about your situation and goals. We then propose an approach – from strategic planning and organisational development to entering the Swiss market – and support the implementation, pragmatically and with direct contacts.
What does working with ZETA cost?
That depends on the scope and type of project. After an initial conversation you receive a quote on request – transparent and tailored to your task.
What are the first steps?
Send us a short message about your plans: product or project, country of origin or destination, approximate quantities and timeframe. We usually reply within one working day and arrange an initial call.
In which languages can I contact ZETA?
You can write to us in German or English.
Which brands belong to ZETA?
Feuertube Swiss – a pellet patio heater with a glass tube – and Ethera Coffee, a single-origin coffee from Ethiopia. ZETA runs both brands in Switzerland as brand owner.
How can I work with ZETA?
Write to us using the contact form or by email. We look forward to enquiries about trade, import and export, consulting and new projects.







